Email Marketing Services

Email can be a powerful tool to build customer loyalty and repeat business. Done poorly, it can have the opposite effect. We'll work with you to create an email strategy to determine what to communicate via email and how frequently.
Our designers will then work with you to create effective copy and appealing layouts. Finally, we'll send out and monitor your email communications using best-in-class email tools. While you can send out the emails using your own system, most clients prefer using our cost-effective outsourced solutions. Using an email management service has many advantages:

Increased Delivery Rates
Many emails are never delivered because they are labeled as spam. We run all our email campaigns through SpamAssasin, one of the most commonly used spam filters. While there are free spam checkers that you can use on the internet, they only check the body of the message. Our system examines everything, including issues related to mail server setup, domain issues and blacklists. When we send your emails for you, you can rest assured that the email systems we use minimize the risk of your email being blocked as spam.

Email tracking and statistics
We can provide statistics such as open rates, bounce rates, unsubscribe rates and many others. If your email includes a link to your website, we can track how many people clicked on it.

Automated list management
Unsubscribes and bounced email addresses are automatically handled for you by the email system. This helps you stay in compliance with spam laws such as the CAN-SPAM act.